Loomly content calendar dashboard showing posts scheduled across multiple platforms
Loomly Interactions inbox displaying unified social messages across multiple channels
Loomly post creation screen with visual editor and content preview for social platforms
Loomly post approval workflow interface with collaborator comments and status labels

Loomly – Social Media Management & Collaboration Platform

Loomly is a comprehensive social media management platform that empowers teams to plan, schedule, publish, and analyze content workflows effortlessly. It combines visual content calendars, unified inboxes, built-in editors, and approval workflows designed for brands, agencies, and social marketing teams.

Key Highlights:

  • Visual multi-platform content calendar with drag-and-drop scheduling
  • Customizable approval workflows with real-time collaboration
  • Unified social inbox for efficient message and comment management

  • Built-in media editor and post optimization recommendations

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Quick Facts - About Loomly

Attribute Details
Category Social Media Management & Collaboration Platform
Pricing Multiple tiered plans, including Base, Standard, Advanced, Premium
Platform Web-based SaaS
Best For Teams, agencies, influencers, and content creators

What is Loomly ?

Loomly is a brand success platform that provides centralized social media planning, approval, publishing, and analytics. It supports organic and ad content, promotes collaboration across teams, and helps users ideate, optimize, and execute campaigns from a single dashboard.

Description

1. Visual Content Calendar

  • Create, organize, and schedule posts for feeds, stories, carousels, and reels with drag-and-drop ease. Includes post mockups and content inspiration.

2. Approval Workflows & Collaboration

  • Set customizable roles and multistage approval processes, track feedback, and preview posts before they go live.

3. Unified Social Inbox

  • Manage messages and comments across platforms like Facebook, Instagram, Twitter, and TikTok from a single dashboard.

4. Media Library & Visual Editor

  • Access integrated Unsplash and Giphy media, and use built-in editing tools to tweak visuals without leaving the platform.

5. Analytics & Post Optimization

  • Track post performance metrics, export reports, and receive channel-specific optimization suggestions to improve reach and engagement.

6. Integrations & AI Assistance

  • Work with tools like Google Drive, Unsplash, Zapier, and even deploy AI agents that suggest posting times, captions, or content variations based on performance data.

1 review for Loomly – Social Media Management & Collaboration Platform

  1. Kulsoom Fatima –

    Nice Tool

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Pricing & Plans Of Loomly

Loomly offers several tiered plans:

  • Base Plan: Entry-level, includes 2 users and a limited number of social accounts.
  • Standard & Advanced Plans: Provide more users, channels, and analytics capabilities.
  • Premium Plan: Full-scale features intended for larger teams.
    Annual billing includes discount pricing.

Pro's

  • Intuitive visual calendar and clean interface featured in expert reviews.
  • Approval workflows and collaboration are built into all plans.

  • Built-in content editor and media sourcing streamline creative workflows

Con's

  • Recent pricing updates may impact smaller teams.
  • Some advanced editing features may degrade image/video quality.

  • Feature-rich tool may require a learning curve for new users

Popular Use Cases of Loomly

  • Agency Management: Centralize client campaigns with approval flows and analytics.
  • Brand Teams: Maintain consistent social voice and visual style across all platforms.

  • Content Creators: Access content suggestions, calendar, and creative tools in one workspace.

Alternatives of Loomly

Tool Best For Loomly Advantage
Buffer Simpler solo scheduling Loomly includes approvals, analytics, and media
Hootsuite Advanced analytics & publishing Loomly offers visual planning and content ideas
Later Visual media-first planning Loomly delivers team collaboration and workflows

Feedback

Managing multiple social media accounts is seamless. I save several hours each week thanks to Loomly’s calendar and workflow structure.

The built-in drafts, post ideas, and optimization tips are a creative lifesaver.

FAQs related to Loomly

  1. Is Loomly easy for beginners?
    Yes, many users report a quick learning curve and immediate productivity.
  2. Which social networks are supported?
    Supports major platforms including Facebook, Instagram, Twitter (X), LinkedIn, Pinterest, TikTok, YouTube, Snapchat, and Google Business Profile.
  3. Can I try before committing?
    Yes, Loomly offers a 15-day free trial with access to most core features.
  4. Are analytics exportable?
    Yes, reports can be exported in various formats like CSV, PDF, and XLS.

Tutorial

Transform your social media process with streamlined planning, collaboration, and optimization.

Start your Loomly journey today and elevate your content with effortless workflow and insight-driven publishing.
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